Senior Manager - National Sales - Dispensed
The position will manage multiple retail chain customers in large store channel of business various channel. A critical component of this role is selling all package forms to the portfolio or customers. This position will also be responsible for seeking out and converting competitive chain business. The Sales responsibilities include managing all aspects of customers businesses including... strategic assessment of the business, sales forecasting, conducting regular business reviews, managing senior level relationships and effectively activating and implementing the beverage strategy.
Function Specific Activities:
Lead total dispensed strategy for Large Store. Coke with Meals needs to be a prominent force within retail.
Write Annual Business Plans (APB) for a specific group of customers in order to forecast operating income, gross profit, and volume.
Drive Joint Business Planning (JBP) strategies in dispensed, Deli & Quick Service Restaurants.
Conduct regular business reviews, maintain strong relationships with key members of the customer's organization, re-affirm strategies linked to needs, and steward the business, operational, and/or personal value created for the customer by The Coca-Cola Company.
Gain customer support and commitment to execute various initiatives/programs.
Meet with outlet level management and conduct regular restaurant audits to identify opportunities and ensure compliance.
Build business plan/solution and contingency plan in collaboration with the customer using information collected during the account discovery.
Solve issues that arise during execution in order to eliminate barriers.
Provide visionary and strategic thinking to anticipate future needs and recommend business-building ideas that will drive growth.
Collaborate with cross-functional team members (e.g. marketing, finance, operations).
Negotiate contracts in retail and within government entities.
Work with intermediaries and balance invoice payments
Support at trade shows
Develop Marketing programs to drive transactions and trips. Coke with Meals & Food.
Education
Bachelor's Degree or equivalent work experience
Related Work Experience:
At least 3-5 years of successful sales account management
Previous dispensed knowledge is a plus
Functional Competencies:
Strategic Thinking, Customer/Client Management, Influencing and Analytical Thinking
Technical Skills:
Knowledge and understanding of Foodservice industry/retail
Full package and product selling (CSD, Brewed Beverages, Juice, Bottled Beverages & Dispensed)
Freestyle equipment platform
Travel: Approximately 40-50%
Location: Virtual (Work from home)
Skills: Leadership; Sales Process; Account Management; Customer Relationship Management (CRM); Sales Management; Marketing; Pitch Presentations; Sales; Consultative Sales Management; Communication; National Account Sales; Decision Making; Business Development; Negotiation
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